The Pulse Group Embraces Sales Planning

Building A Growth Plan for Media Sales

Kamloops, BC — October 1, 2011

For Immediate Release

Pulse Group Selects Growth Strategy Dynamics

Pulse Group, of Kamloops, BC, a multi-faceted media agency providing a broad range of advertising and marketing solutions  has chosen Growth Strategy Dynamics to organize and implement their 2011-12 Sales and Business Development Planning.

Pulse Group had been using internal resources for many years and had developed many work around solutions to deal with the their sales leadership and business development planning functions. “We had many complexities that we had to manage over several staff that were usually side tracked with other production and client services requests which was was hugely time consuming,” said Rob Cupello, Director of Client Services and Owner. “We were looking for consistency in how we set up sales processes and managed the sales and marketing efforts from start to finish. We wanted a solution that streamlined our sales functions from prospecting to managing the sales pipeline along with a clear functional plan on the steps neede to achieve their growth goals. Our company is driven to exceed our customer expectations and our 10 employees work on multiple customers across many regions. We needed a sales and business development partner who understands how to get us results and keep us on track to our priorities and growth plan in a cost effective, easy and hassle free manner.”

The principles of Growth Strategy Dynamic’s solutions have been put to the test and has undergone crafting enhancements from the best practices and collaborations collected over the years by professionals in multiple sales and marketing roles who are party to complex Fortune 500 sales environements to smaller sized agile growth organizations. It is especially beneficial for growing sales processes, identifying skill gaps, planning sales resources, to transitioning from legacy structures to more sophisticated solutions and strategic sales planning. Growth Strategy Dynamics is able to easily furnish a multitide of resources to assist with the challenges of growing your organization.

“Many of our clients have been trying to achieve their results without access to the experience or skills needed to take their sales, technology, learning or planning processes to the next level. By outsourcing some of these functions to service providers who are experts in these domains, our customers dont have to deal with the hiring headaches and high costs of full time employees during the critical growth stages.”, says Jason Cacaci, President and CEO for Growth Strategy Dynamics. “Our team and niche solutions provide immediate value for our customers and suddenly, they are ending years of band aid solutions to getting the results they have always been wanting. We keep them updated with all the latest resources and proven strategies and tactics so that the owners and managers can turn their attention to more important leadership challenges and best use of company resources.”

Growth Strategy Dynamics has completed their initial assessment and planning for Pulse Media and will begin deploying the sales growth and retention programs starting in 2012.

About Pulse Group

Pulse Group is a multi-faceted media agency. Their unique approach to client needs delivers an exceptional experience. Pulse offers a multitude of advertising solutions aimed at giving their clients the exposure and branding needed to compete in an ever complex marketplace.  More information is available at www.pulsemedia.com Visit the Pulse website.

About Growth Strategy Dynamics

Organizations select Growth Strategy Dynamics because they have issues finding the right balance between locating cost effective internal resources and the budgets to support the solutions needed for their growth. This powerful pull between outsourcing and going in-house costs organizations time and money. By choosing a best in class solutions provider they can rest assured the best practices are scalable and cost effective and can be deployed with little or no hassle. At Growth Strategy Dynamics our associates and resource suppliers are hand picked from a marketplace that know the challenges and have lived the growth curves of organizations small, medium and large – private or public sector. We have the know how to help you  make the transition from good to great and embrace the dynamics of growth in a less painful way!

Growth Strategy Dynamics

556 Monarch Drive,  Kamloops, BC

voice: 250-574-8800

info@growthstrategydynamics.com